Publishing Bandai Namco responds to market changes and rising game development costs. The problem with Japanese society is that Elden Ring. FromSoftware’s hugely successful RPG has raised expectations for more games. They are significantly behind Elden Ring. Armored Core 6: Fires of the Rubiconnew release from FromSoftware, marked as popular, but over time interest fades.
As a result, the last three months of 2023 were very bad. Net sales fell 8.9 percent year-over-year and revenue fell 96.5 percent. The decline is due, in particular, to Blue Protocol. This free-to-play online RPG was released in June/June in Japan and is scheduled for release in the West this year. Japanese players were expected to enjoy the game. A mobile version is also reportedly planned in collaboration with China’s Tencent.
The question is whether the mobile version of Blue Protocol is among the five canceled unannounced projects. Bandai Namco is introducing stricter rules and wants to focus on quality in order to have an optimal and balanced portfolio of games in the future. Because of this, the development structure was changed and more stringent work standards were established.
This year has started off well for Bandai Namco. Long-awaited release Tekken 8. The action film was well received by critics and audiences, selling more than two million copies in less than three weeks. For example, he is preparing Little Nightmares 3 And sandy ground.
Source :Indian TV
