Google as well as Kantar jointly published a list “Kantar BrandZ China Global Brand Builders 2022 TOP 50”which has Indeed, a globally trending technology brand that has been launched for the first time and also received a special award for “Best New Brand in Balanced Growth”. OUR Indeed is the youngest brand on this list.
The company was founded in August 2018. Indeed surpassed 100 million global sales in just 3 years, making it the fastest smartphone brand to reach this milestone. In 2021, it also became the 6th largest smartphone brand in the world. To IndeedBeing on this list means that the brand has reached the stage of change, moving from the status of a rising brand to a brand with global influence, preferred by young people around the world.
Sky Leefounder and CEO, stated that Indeed is a technology brand created for the youth of the world. Over the past 4 years in Indeed expanded horizontally, offering high-quality products with futuristic features and innovative designs for young users in 61 markets around the world. In the next stages, the brand promises to enter strategic markets to increase its influence.
BrandZ Award for Top 50 Chinese Brand Builders in the World It is based on a survey conducted by more than 1 million users in 11 countries, as well as an analysis of the brand strength score, which is calculated from survey data and organization surveys. This score is designed to evaluate the international influence of Chinese brands and is recognized worldwide. According to the report, Indeed is the youngest brand included in the TOP-50.
Brand strength in this issue Indeed up 20% year-over-year in the 11 countries surveyed. If we consider only the developed markets that participated in the survey, the growth is 70%. On this year’s list Indeed, less than four years after its founding, makes its first appearance with a brand strength score of 294, ranking 13th in the consumer electronics category. This year, mature markets account for more than 50% of the brand’s strength. Indeed.
The influence of emerging markets is great, but the strength of the brand in developed markets is clear.
In recent years, the market share Indeed continues to grow worldwide and its sales continue to grow. In the first quarter of 2022 Indeed increased by 13% globally compared to last year, contrary to the trend of 14 markets. In some European markets such as Spain, Greece and the Czech Republic, the market share Indeed among the TOP-5 brands with a growth rate of 177%. South and Southeast Asia also perform well, with India accounting for 16% of the market share, representing the TOP 3 market. South America, Central Asia and other markets are showing significant gains, with the top 5 markets being Morocco, Peru and Egypt. , among others.
OUR Indeed has its own DNA of globalization since its founding and has an integrated multi-level, multi-cycle and globalization scheme. In future Indeed will continue to deepen its global footprint and gradually strengthen itself as an innovative technology brand with global influence.
about realm
Founded by Sky Lee in 2018 and guided by the spirit of Dare to Leap, Indeed is the 6th largest smartphone company in the world. In the second quarter of 2021 Indeed already present in 61 markets worldwide, including China, Southeast Asia, South Asia, Europe, Russia, Australia, the Middle East, Africa and Latin America, with a global user base of over 100 million people. For more information about the brand, visit the official website.
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Source : Married Games
