Microsoft after more than two years, he revealed the current number of service subscribers Game pass. In a podcast about the future of Xbox, we learned that it uses suggestions 34 million players. This includes the new lowest tier, Game Pass Core, which replaces Xbox Live Gold.
The latest official figure so far was dated January 2022, when Microsoft reported 25 million users. This is an increase in the amount 36% in two years. Clearly, Microsoft is projecting higher numbers, as evidenced by earlier financial reports. For fiscal 2022, the company set a goal to increase Game Pass revenue by 73%, but achieved only 28%. Game Pass didn’t reach its target amount even a year earlier.
Game Pass is growing on PC, with users increasing by about 160% last year. On consoles, on the contrary, it is stagnating, which corresponds to the stagnation of hardware sales.
“Our goal is not for everyone to become a Game Pass subscriber. I’ve said many times that subscription revenue makes up 10 to 15 percent of our content and services revenue. Game Pass is a good business for us right now, but we don’t have any plan to say, “OK, everyone should sign up for Game Pass,” Phil Spencer explains to The Verge. It is worth adding that in 2021, the console version of the subscription alone brought in 18% of Xbox revenue.
Game Pass’s slower growth over the past four years or so doesn’t necessarily mean long-term stagnation, however. Game Pass could speed up updates to Activision and Blizzard games or the ecosystem’s planned expansion to mobile devices.
Source : Zing
