Not even a colossus by name Take-Two interactive not the best of times. The last three months of last year were not so happy. From Marvel Midnight Suns more was expected. In the reviews, the novelty from the creators of XCOM was a success, but it was within a month after the release at a significant discount and the publisher is disappointed with its commercial effectiveness. He spoke about this in an interview with Bloomberg. mark for commercial failure.
Take-Two CEO Straiss Zelnick admits that the December release could have played a role. In the same time believes in the success of Marvel’s Midnight Sun in the long run. So later the game could sell better, like other games from Firaxis Games.
Marvel’s Midnight Sun was originally slated for an October release. But then it was delayed until December and only in PC, PlayStation 5 and Xbox Series X/S versions, with PlayStation 4, Xbox One and Nintendo Switch coming later.
GTA 5 AND RED DEAD REDEMPTION 2 STILL ON SALE
Take-Two continues to carry the last two games from Rockstar Games. Western action Red Dead Redemption 2 over 50 million units sold, exceeding company expectations. At the same time, in August last year, the publisher announced the sale of about 45 million copies. He now expects the game to still sell.
Grand Theft Auto 5 boasts sales of over 175 million units. Player interest is still there, mainly thanks to GTA Online (the big Los Santos Drug Wars update that came out late last year). After all, in the last three months of 2022, an additional 5 million units were sold. The whole series reaches 385 million pieces.
To make it complete NBA 2K23 over 8 million units sold.
Take-Two games are sold digitally. in October, November and December 2022, digital sales accounted for 95%.
NOTHING NEW IN GTA 6
Take-Two doesn’t want to talk about Grand Theft Auto 6. still the announcement remains with the studio Rockstar. Only Zelnick touched on the new gangster action in an interview with IGN, where he talked about a massive information leak that happened last year.
Zelnick isn’t worried about the impact the spill will have on the business. But he marked it as emotional affair, which frustrates and frustrates the team. However, from a business point of view, this did not affect them in any way.
INCREASED EFFICIENCY AND REDUCED COSTS
Despite these successes, Take-Two intends to cut costs and save over $50 million a year. But this should not mean mass layoffs.
Take-Two intends to continue to support and build their development teams to be fully supported. Instead of mass layoffs, he wants to go to departments and increase efficiency. So yes, there will be cuts, but these will be less important positions.
Take-Two reported net sales of $1.38 billion in the fourth quarter, compared to an estimate of $1.41 billion.
Source :Indian TV