The popularity of PlayStation hits on PC is booming. Players are interested in the PC versions of Horizon Zero Dawn, God of War and Days Gone. Sony is aware of the opportunity and wants to expand significantly in these markets.
This was stated by the president of the PlayStation division. by 2025, he wants to release half of his new games on computers and mobile devices.. This means that half of the games released (in a given year) will not be exclusive to PlayStation consoles.
SINGLE PLAYERS ARE A NARROW SECTION OF THE MARKET
Sony is a different direction live services. PlayStation Studios is not only working on the story-driven single-player games that are at the heart of the success of the PlayStation 4, but also on so-called live service games. In the coming years, Sony wants to release at least 12. This includes the series MLB: The Showwhich is published annually and has expanded from PlayStation to Xbox and this year to Nintendo Switch over the past two years.
Jim Ryan said they have historically been able to build a strong portfolio of single-player games with rich storytelling and beautiful graphics. The problem is that this is a relatively narrow part of the gaming market.
“By expanding into PC and mobile, as well as an online service, so to speak, we have the opportunity to move from being present in a very narrow segment of the overall gaming software market to being present almost everywhere.” Ryan said.
Source: SonyThe electronics manufacturer has released the PS5 Pro and the new Xbox series.
“I think that if we do it right, if we do it smartly and excellently, the chances are to significantly increase the number of people who play our games, the number of people who enjoy our games, and the number of people who spend money. our games are exponentially big.”
“If we manage to release a fraction of the 12 games we develop at PlayStation Studios… if only a fraction of them are critical and commercial successes, then over time it will have a completely transformative impact on our business structure.”
Then Ryan showed the graphics. It can be seen that in fiscal 2019 the company focused almost exclusively on PS4, while in just three years the corporation wants to expand into three markets: PS5 (54%), PC (27%) and mobile devices (19%). .
GREAT INVESTMENT IN GAME DEVELOPMENT
Sony intends to gradually invest more and more money into live service games. In fiscal 2019, the company invested 88% in single-player games and 12% in online services. In fiscal year 2022, it was 51% for single player and 49% for live service. By fiscal year 2025, the Japanese company wants almost twice as much investment in development and divide them as follows: 55% for live services and 45% for singles.
This will not please PlayStation fans very much. But it’s important to realize that, despite the change in proportions, Sony will be investing more in single-player games than it is now. That’s why she was Sony ready to pay $3.6 billion for Bungie Studios with Destiny. At the same time, Bungie will remain a team working on multi-platform games. Sony wants developers to help with the online service.
In the current fiscal year, Sony wants to release a total of three live service games. Among them is the new MLB The Show, but Destiny doesn’t count. The company is considering those that have no end for live services.
In addition, on mobile phones with operating systems android as well as iOS they get some of the iconic PlayStation tags. We have to play the first works by the end of March 2023.
It is also seen from the graph that Playstation 4 games will be phased out.
PLAYSTATION PC GAME SALES:
Sony made $80 million from PC games in fiscal 2021, up from $35 million in the same period last year. In 2022, the company wants to profit from computers up to 300 million dollars.
No wonder Sony bought the studio some time ago. Nixx softwarewhich has PC versions of games like Tomb Raider, Deus Ex, Hitman and Thief.
Source: SonyPlayStation Days of Play 2022: big discounts on PS5 and PS4 begin
Coming to PC this summer. Uncharted: Legacy of Thieves Collection (remaster of Uncharted 4 and Uncharted: Lost Legacy with Czech subtitles).
After all, the rise of PlayStation PC games goes hand in hand with recent speculation. They claimed that Sony had tasked its top studios with developing the PC versions. PC versions of God of War Ragnarok, Ratchet & Clank Rift Apart, Demon’s Souls, Horizon Forbidden West, Gran Turismo 7, Ghost of Tsushima and more will be created. More information.
GREAT INVESTMENT IN NEW BRANDS
In the coming years, Sony plans to invest much more in new brands, almost as much as in existing ones.
In 2019, 77% of investment went to established brands (including game sequels) and only 23% to new brands. In fiscal 2022, which just ended, legacy brands accounted for 66% and new brands for 34%, with investment continuing to grow.
In FY 2025, investment will continue to grow and share will be 50/50.
Intel’s investments in intellectual property include not only video games, but also other types of products that go beyond them, such as movies, television series and more.
Source :Indian TV
