Goleador becomes title sponsor of eSerie A, the official esports tournament of Lega Serie A.
eSerie A, now in its fifth edition, announces a prestigious partnership: the Goleador brand, symbol of the double gummies and part of the Perfetti Van Melle group, will become the new title sponsor of the virtual championship organized by Lega Serie A. for the 2024/2025 season.
A collaboration that gets stronger
Having sponsored last season’s best goal award, Goleador will accompany the competition every step of the way, from live events and roadshows to eSerie A Academy lessons and game fairs. The partnership aims to celebrate the shared values of passion, fun and inclusion with an eye toward new generations of enthusiasts.
Luigi De Siervo, General Director of the Serie A Leaguecommented:
“We are very pleased to welcome, through the Goleador brand, a company of absolute excellence like Perfetti Van Melle among our partners. The passion and positive values of football and the eSerie A fit perfectly with the heritage of the Goleador brand.”
Corrado Bianchigeneral manager Perfetti Van Melle Italy, added:
“We are proud to continue this partnership, celebrating everything that football represents: passion, dedication and sportsmanship. Values that have always reflected Goleador’s DNA“.
News: Official DAZN Partner for eSerie A
In addition to broadcasting on Twitch via the Serie A channel, the competition will have a new exclusive broadcast partner for the 2024/2025 season: DAZN, which will follow all stages of the tournament as the official licensee.
Waiting full of enthusiasm
eSerie A Goleador 2024/2025 is preparing to offer an unprecedented spectacle, combining the world of virtual football with the energy and tradition of one of our most beloved brands. The start of the championship will mark a new stage in this winning collaboration, ready to captivate fans and players of all ages.
Source: Tutto Mercato Web
