Bakeca.itone of the leading classifieds sites in Italy, after a fruitful experience gained in 2021 and 2022, strengthens its presence in esports landscape with a partner of the highest level,Hellas Verona esports.
The Turin company will sponsor the Gialloblù esports teams participating in the championship during 2023. FIFA 23 And League of Legends.
The focus of the project will beacademy who will have his daily focus competitive and personal growth of involved players.
The esports part will be enriched with a strong content component thanks to the input of coaches and scouts who will tell the stories of individual players and teams. You can follow all the updates on Baklog and Bakeca social networks.
Also for 2023The goal of the Bakeca Esport Academy remains to bring the brand even closer to a younger set of digital users.: a journey that began in 2020 with TikTok and Twitch, during which the Turin company launched various initiatives for Generation Z.
Stefano Pavignano, CEO of Bakeca.it, commented: “Our journey of exploration into new sectors such as esports continues with this new and important initiative in which we will participate and play a major role throughout 2023. We firmly believe that the gaming world can bring us closer to the future users of Bakeca.it and that our platform can offer all the answers to the needs of young people, primarily looking for a job, but also a room or a bike“.
Esports HVFC is a competitive gaming asset of Hellas Verona FC. The division was founded in January 2020, has experience of two appearances in eSerie A TIM and intends to promote their brand on a national level. The goals he sets are to achieve export results, diversify the competitive offer by watching the most popular games among esports fans, starting with Fifa, and find strategic partnerships that allow the project to develop, thereby contributing at the same time to the growth of the sector. on the national market.
The relationship with Bakeca.it was born precisely for merge two projects who saw the light with the same basic purpose, that is to promote the introduction and approval of new talent in the competitive world of esports. In 2023, the Academy intended for the title will also be represented in yellow and blue. League of Legends with the team that will take part in the Tormenta Circuit. The project, like FIFA, seeks to find and acquire talent on a growth path, based on the know-how of highly qualified staff specialized in finding and training talent, such as Overplayed game, with whom HVFC eSports has maintained a relationship for the past 3 years. Bakeca.it will also participate with HVFC eSports in eSerie A TIM 2023 thanks to the presence of the brand in official form as an official partner.
Francis BeauvolentaHellas Verona FC’s head of esports division commented: “HVFC eSports is very proud of its partnership with a company such as Bakeca.it, which has long considered video games as a means of communication with Gen Z, with the goal of becoming a benchmark for using the services offered for this specific purpose and more. Developed through a synergistic triangulation between Bakeca, HVFC and Outplayed, this project will offer a variety of content for children, as well as an exclusive opportunity to become part of a team of professionals in the field to increase their luggage. technically and experimentally, becoming the protagonists of a real accompaniment path to professional activity in this field.”
Source: Tutto Mercato Web
