Formerly known as Multilaser, Group multi has chosen Brasil Game Show as the first public event to present the brand’s new identity, which has been operating in the Brazilian technology market for 35 years, offering quality and high performance products.
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In one of the liveliest pavilions of the exhibition, the WARRIOR booth, the company’s gaming division, featured championships told by League of Legends as well as valiantthe presence of a DJ meet and greet with content creators, professional esports and influencers, cosplay championships, product customization and daily entries warrior, the brand’s official podcast. A weekly podcast focused on providing information and news about the scenario was created to generate relevant discussions and inform the public about current trends in the sector. To view already released episodes, just follow this link.
In terms of launches beyond the black and white WARRIOR line and an unprecedented gaming laptop Warrior Lite Gamingdue in stores in 2023, the brand has also introduced a diverse range of products that represent this new phase of Multi, strengthening partnerships with consolidated brands in relevant sectors such as drones from DJIsmartphones and tablets from Nokia and TVs Toshiba.
“The name Multi carries much more than just an aesthetic change. We are now renewing our combined lines and investing in new ones, forging new partnerships and offering the highest quality products that directly compete with international brands.” says Flavia Drummond, director of marketing at Multi. “The return of BGS is a major milestone and we have chosen this special moment to present to the gaming public this new moment of Multi with activities focused on experimenting with our extensive lineup.”
In addition to the daily attraction schedule, visitors could also have fun playing free games in the game zone, which had 16 full-fledged computer stations, and join friends to sweat through the famous dance game. Just Dance® 2022title that was present in partnership with multi with the game’s publisher, Ubisoft.
WARRIOR is a national brand founded in 2016 with the goal of combining performance and affordable prices for an unparalleled gaming experience, offering complete solutions for building a gaming rig with an attractive and trendy design, always prioritizing quality in its lineup. , from more than 50 products. For more information and news about WARRIOR, follow the official profiles on Instagram and Facebook.
ABOUT WARRIOR
Launched in 2016, Warrior is a national brand with an inclusive and advanced lineup of gamers that works to ensure its players are always equipped with quality peripherals ready for the best gaming experience. Your peripherals are on a growth path that maximizes performance and growth for your users. Warrior is a sponsor of the Brasil Game Show (BGS), the largest gaming exhibition in Latin America, which is already part of the daily routine of the most dedicated gamers.
About BGS
Brasil Game Show (BGS) is the largest gaming fair in Latin America and one of the largest in the world in terms of audience and area. First held in 2009, it has already received over 2 million visitors across all editions and currently occupies the Expo Center Norte pavilions in São Paulo. It brings together the main companies of the segment, is the platform for the biggest releases of the year, attracts figures from the world of the electronic games industry and opens up space for independent studios.
BGS also represents a great business opportunity that attracts investors, entrepreneurs and gaming market professionals and has a strong social focus, with over 450 tons of food collected and donated over 12 editions.
Source : Married Games
