Brighton & Hove Albion Football Cluba football club that plays in the Premier League, the highest league in England, has introduced a brand new online gaming community, MyAlbion Gaming.
The English club has partnered with fan engagement platform Rival to launch MyAlbion Gaming. Through this partnership, the Brighton community will be able to register for a variety of virtual gaming leagues and title tournaments, including FIFA and Rocket Leaguewith a series of exclusive prizes.
The first tournament will kick off ahead of the home debut of the 2022/23 campaign, and Rival will support the club’s entry into the world of gaming and esports.
Anna Easthope, Marketing Manager, said: “With the launch of MyAlbion Gaming, we are thrilled to bring a new Albion experience to our online fans. We understand that fans are already passionate about gaming and esports, which is why we’re thrilled to combine the love of gaming and Albion into one. place. We look forward to the participation and growth of the Rival platform.”
Dan Paris, marketing director for Rival, said: “We look forward to building a community of Albion fans and like-minded players as we partner to provide programs and additional sponsorship offerings for its corporate partners.”
Author: Matteo Iovane
Source: Tutto Mercato Web
