Logitech, the global leader in peripherals, has been confirmed to be attending BGS 2022, the largest gaming trade show in Latin America (October 6-12). Led by the presence of its two gamer-focused brands, Logitech G and ASTRO Gaming, the multinational is a gold sponsor as well as delivering great news for gaming and high performance enthusiasts.
It will be at least 500 m.two superstand with a wide selection of the best for game lovers – from enthusiasts to professional players. “After two years without a fair, we are determined to impress everyone who has the opportunity to see the full potential of Logitech brands up close,” said Jairo Rosenblit, president of Logitech Brazil. “We strive to be closer to the gamer community, share ideas, get feedback, and BGS is a point of contact that is sorely lacking. We are thrilled to be able to celebrate together again.”
Logitech is betting on the Brazilian market, especially at the Brasil Game Show, where it will be present for the third time in person, with many interactions and programs even more relevant and in tune with the hits. “BGS is a very important event in the gaming calendar, which is why we have prepared the most important announcements for it. This year will be no different,” assures Ricardo Filo, Logitech Head of Gaming in Latin America.
“Logitech is a great partner of the Brasil Game Show and always brings a lot of news and entertainment to the fair attendees. We are very excited about this year’s edition, the first seven-day event, and we are confident that the Logitech booth will once again be filled with audiences, fun and innovative experiences,” comments Marcelo Tavares, Founder of BGS.
Stand and programming
The Logitech booth promises to celebrate the edition with a very different visual experience than usual. A show of colors, lights and Instagram spaces guarantee incredible scenarios for gamers who will have a free play area with PC games and a booth equipped with the brand’s best products, a store with exclusive promotions on licensed products and accessories, in addition to some studios with online streamers during Events. To top it all off, a show match scene, youtubers, famous streamers and more. “It will be a different edition of BGS, especially considering the schedule. For example, during the pandemic, we have seen a significant increase in the number of streamers and podcasters. We will bring to this great event the great partners we have acquired over the past two years,” commented Renato Voltarelli, Head of Marketing at Logitech Brasil.
As the vanguard in technology launches, Logitech promises to innovate with products across multiple segments such as lifestyle games, unparalleled color and high performance settings for hardcore gamers. In addition, the booth will have a stage for public interaction, teams, presentations and the presence of many brand partners, including streaming rooms.
About Logitech
Logitech helps people fulfill their passions by creating opportunities for creativity, achievement and enjoyment. Logitech has developed products that connect people through computing, gaming, video, streaming and authoring, and music. Logitech brands include Logitech, Logitech G, ASTRO Gaming, Streamlabs, Blue Microphones, Ultimate Ears, and Jaybird. Logitech International, founded in 1981 and headquartered in Lausanne, Switzerland, is a Swiss public company listed on the SIX Swiss Exchange (LOGN) and Nasdaq Global Select Market (LOGI). Learn more at www.logitech.com, on the company blog, or on Logitech Twitter.
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Source : Married Games
