The most expensive acquisition in the history of the video game industry is not yet complete, and there is already talk of another big bomb. Several top managers Disney is to convince CEO Bob Iger to get the company into this market and transform itself from a licensee to a gaming giant. The turnaround could lock in big losses for movie theaters and bolster the shaky Disney+ streaming service.
Information provided by Bloomberg. According to sources, we are talking about buying a large video game publisher. He should be persuaded Electronic artwhich was exclusive to Star Wars many years ago, and its studio Respawn has a successful series behind it Star Wars Jedi. In addition, last year EA announced an agreement covering the creation of several games based on Marvel licenses. Dead Space remake is in development iron Man and a new studio is in the works Black Panther.
Additionally, acquiring EA could bring Disney billions of dollars a year from successful brands. EA Sports FC (formerly FIFA) Madden NFL. The second option is a gradual transformation, in which Disney would own only the division. EA Entertainment with the Respawn and BioWare teams. EA underwent a major internal restructuring over the summer. As a result, EA Games and EA Sports became two separate entities, and EA Games is now called EA Entertainment.
Last spring, there were rumors that Amazon, Apple and Disney were interested in buying Electronic Arts. It is reported that management will not be against a connection with a large giant. The question is what the head of Disney says about this strategy. Bob Iger to top position Mouse came back last year. During his first tenure, he bought Pixar, Marvel Entertainment, Lucasfilm and 21st Century Fox. He is reported to have no comment on the proposed transformation. EA’s market capitalization is $35 billion.
The unit operated until 2016. Disney Interactive Studios, which developed and published games. For example, she owned Avalanche Software, which is now under the control of Warner Bros. Games (created by Hogwarts Legacy). Games such as Disney Infinity and Epic Mickey were created under the direction of DIS.
Recall that Microsoft is due to complete its merger with Activision Blizzard this week after receiving permission from the UK Competition and Markets Authority. It is buying the publisher of Call of Duty, Diablo, World of Warcraft and Candy Crush Saga for a historic $68.7 billion.
Source :Indian TV