this NOISYOne of the most important esports organizations in Brazil, the Carnival of February 28, celebrates its third anniversary this Monday. With some of the highest engagement rates in the esports world, the organization is focused on adding more titles to the rack and, better yet, as many different modalities as possible.
It was created in 2019. Bruno “Playhard”† Jean Ortega and Matthew HoHe grew up with the LOUD wave free fire, exploded in Brazil the same year, but more than that. Competitive success in gaming, combined with content creation on Lives, Social Media and YouTube have been the mainstays of the organization to grow to the giant level it is today.
Image: SOUND
Discover the figures of the organization on social networks:
These numbers, which reach brands such as the world’s first esports organization to reach one billion views on YouTube, are drawing more and more fans and brands to LOUD. Not for nothing as a sponsor Italy† Burger King† Submarine† conflict† TwitchTV and tart joined the team in content creation and competition initiatives.
In fact, the organization is increasingly thinking outside the box, promoting areas of activity beyond collaborative content creation, with a core dedicated to creating Olympians from authentic music (Loud BEATS ) and national skateboarding.
However, what should have been the strength of the organization has also become a recurring provocation of dissidents: content creation. Both on Free Fire mobile and on the emulator, the organization has won titles and stunning results such as second place in the 2021 World Championship, season 4 of the NFA and the Copa América 2020.
The drop in performance became a provocation when detractors began to say that the team’s players were more interested in recording content than competing, and LOUD’s answer was clear: access to the franchise of the franchise. League of LegendsBy signing stars like Robo and Tiowns, VALORANTS With a cast full of care for highlights and impressive figures from Free Fire and fortnite National.
Image: SOUND
All of the supplements shared their doubts about competitive direction or content when viewing LOUD from the outside, but reiterated that in all conversations with the organization, administrators made it clear that the goal was to bring titles in various modalities to the LOUD shelf. “They even pay the premium for streaming Even professional players have made it clear that no one can be forced to do this. Robot after joining the team earlier this year.
LOUD has been a reality in Brazil for a while, we’ll see if the headlines come out as planned when the candles go out after three years of organizing.
Source : The Enemy
