Newcastle Unitedan English football club that plays in the Premier League, the top division of the English league, has announced a strategic and innovative partnership with VOV extensionleading online and offline gaming company.
The two companies will work together to develop the club’s esports presence and attract players in Saudi Arabia.
Commenting on the cooperation Newcastle United commercial director Peter Silverstonehe declared: “Working with VOV will allow us to attract Newcastle United fans through the popularity of esports and gaming in Saudi Arabia.
Our partnership with VOV will provide our fans with an exciting platform to interact with. VOV will also bring its knowledge and experience to the club in Saudi Arabia where we will continue to grow the club’s fan base as one of the most supported Premier League football clubs in the country. Saudi Arabia has a young digital population and our partnership with VOV will strengthen our efforts to reach this important audience.”
Jerry Gamez, CEO of VOV, added: “This collaboration is of great benefit to VOV and our partner Newcastle United. We can learn a lot from each other in terms of creating innovative experiences to connect the world of football and the game in a spirit of growth and entertainment for our respective audiences.”
VOV, a subsidiary of the Savvy Games Group, specializes in creating esports and competition venues that bring together online gamers from all over the world.
Source: Tutto Mercato Web
